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Netflix’s Next Battle Is For Attention, Not Just Subscribers

October 20, 2026
Entertainment

Mumbai (Maharashtra) [India], June 11: Netflix is approaching its third-quarter earnings report with a problem that no amount of expensive cinematography can solve on its own: getting people to spend more of their limited free time on the platform. The streaming giant still has global reach, recognisable franchises and a growing catalogue of live events. […]

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Netflix’s Next Battle Is For Attention, Not Just Subscribers