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Abbhinav R Jain AdCounty Media Business Co-founder & Chief Financial Officer

From Numbers to Narratives- Abbhinav R Jain on Merging Finance and Digital Marketing

New Delhi [India] October 14: Marketing has transcended from being a purely creative pursuit to a strategic business growth and profitability driver. Data and analytics have indeed redefined the very nature of how companies are now relating to their audiences, and hence, financial teams play a much bigger role in supporting the digital space than […]

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AdCounty Media Business Business News Co-founder & Chief Strategy Officer Mr Kumar Saurav PNN News Press Release

A CSO’s Take: Harnessing Mobile Marketing Trends and Embracing Change

New Delhi [India], October 3: Staying apace with evolving trends in the realm of mobile marketing, like AI-driven personalisation and navigating the umbrella of privacy regulations, is crucial for every brand that wishes to thrive in the digital age. We had the opportunity to speak with Kumar Saurav, the Chief Strategy Officer of a leading […]

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